Keyword Research: Drive Traffic and Boost Conversions

What is keyword research? Keyword research is the process of finding the words and phrases that people use when searching for information and content online that is relevant to your site and your business. When we talk about digital marketing, keyword research will form the foundation of your content, conversion optimization, link structure, and other SEO troubles. Finding and ranking for the right keywords will make or break your site. Keyword research will not only show you which keywords you […]